The Echo was an element of Toyota Project Genesis, a failed effort to bring younger buyers to the marque in the United States. In the United States, the Echo sold almost 50,000 units in its first year, with just half that many in 2003. The same platform is the base for the JDM-only Probox and Succeed wagons. The running gear is also shared to a lesser degree with the ist and bB, sold in the United States as the Scion xA and xB respectively, and the JDM-only WiLL Vi. The Platz is closely related to the Vitz hatchback with which it shares front doors, a common interior and mechanical componentry. The Platz was introduced in 1999 as a sedan sold internationally, with a coupé version exclusive to North America following for the 2000 model year. A coupé version was also available in North America where the car was badged "Echo". Only straight-four engines were fitted to the Platz, which was sold in Japan as a four-door sedan only. The name "Platz" is German for "space" (as defined by "the interior room is spacious").
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